Email Marketing Still Works—Here’s How to Do It Right

Email Marketing Still Works—Here’s How to Do It Right

Email Marketing Still Works—Here’s How to Do It Right

Patrick Chambers, IXI
Published on: 07/14/2025

Despite endless new platforms and algorithms, email marketing remains one of the most effective tools for nurturing leads, driving sales, and building customer loyalty. Why? Because it’s direct, personal, and completely under your control. But not all email marketing is created equal—and small businesses often struggle to find the right rhythm, content, and strategy.

MarketingDigital Marketing
Aligning Nonprofit Goals with Effective Digital Marketing Strategies

Aligning Nonprofit Goals with Effective Digital Marketing Strategies

Aligning Nonprofit Goals with Effective Digital Marketing Strategies
Patrick Chambers, IXI
Published on: 07/13/2025

In today’s digital age, nonprofits must leverage strategic marketing to amplify their missions, increase awareness, and drive engagement ...

MarketingDigital MarketingNonprofit Marketing
Social Media Strategy for Small Teams: Less Posting, More Results

Social Media Strategy for Small Teams: Less Posting, More Results

Social Media Strategy for Small Teams: Less Posting, More ResultsPatrick Chambers, IXI
Published on: 07/01/2025

Managing social media can feel like a full-time job—especially for small teams wearing multiple hats. But the truth is, you don’t need to post daily to see results. The key is having a focused strategy built around quality, not quantity. It’s better to show up with purpose than to post just to stay active.

MarketingDigital MarketingSocial Media Marketing